Weekly Photo Challenge: Nostalgia

How lucky for me that this weeks challenge is Nostalgia, I have just finished photographing some sweets (candies) for another article and one of the photographs is entirely appropriate for this week.

When I was a child Love Hearts, called Sweethearts in America, I think, were all the rage. Girls used to giggle at them, boys absolutely hated them, especially if they were given one saying “I Love You” or some other soppy wording.

Couple of months back we were at a wedding and after the ceremony we were invited to partake from the confectionary bar. All the old favourites were there, cola cubes, bananas, sherbet dabs, flying saucers, dolly mixtures, jelly beans, wine gums, love hearts and many more. If you don’t live in the UK you might not recognise any of these names but they are all names of sweets or candies from my childhood.

Love Hearts are manufactured by Swizzels Matlow in the United Kingdom. They are hard, tablet-shaped sweets in a variety of fruit flavours featuring a short, love-related message on one side of the sweet. They were an updated version of Victorian era Conversation Lozenges

There are many different messages which can be found on the front of the sweet, most of which are love related.

Production of Love Hearts began in 1933 with the formation of Swizzels Ltd., initially in factory premises at Star Lane, Canning Town, London, moving later that year to the larger premises at Drivers Avenue, Plaistow, London. During the Blitz in 1940 production relocated to a disused textile mill in New Mills, Derbyshire, where it has stayed to this day.


14 thoughts on “Weekly Photo Challenge: Nostalgia

  1. In the U.S., the candies you show above are called Hearts, I think; very popular at Valentine’s Day here. A box full of soppy sayings 🙂
    Thanks for the pingback!


  2. Your sweetest post thus far. 🙂 Great shot of the candy and sweet childhood memories for you. In the US we have heart shaped small candy that is popular at Vaklentine’d day. I think someone wrote about that earlier when commenting.


  3. Goodness, these bring back memories. That chalky taste; the pale colours; the girls falling out over them in the playground. I could never decide if I actually liked the taste or not. Give me a Refresher any day: they lasted longer too.


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